SGX Value Unlock Programme

Kyrah & Song Advisory is an Appointed Service Provider under SGX Value Unlock Programme (Equip Grant).

Register your interest

The Value Unlock programme is a strategic initiative by the Monetary Authority of Singapore (MAS) and the Singapore Exchange (SGX) aimed at helping Singapore-listed companies realise their full potential and achieve fair market valuation.

While market valuation is built on long-term strategy, it can be severely compromised in minutes during an unmanaged corporate crisis.

Under the SGX Equip Grant—which provides 50% co-funding support (capped at S$15,000 per listed company) for approved capacity-building programmes—Kyrah & Song Advisory delivers high-impact, practitioner-led training designed to safeguard your equity narrative when the stakes are highest.

Our Program — Crisis Simulation: Adaptive Leadership in Real Time

Our signature simulation moves beyond passive theory. It places your Board of Directors, C-suite, and executive teams into a live, pressurised, immersive environment to stress-test your team's real-time decision-making, stakeholder management and existing crisis protocol. We adapt the core pillars of the Value Unlock framework into intensive, boardroom and company-ready crisis training for capital protection, brand equity preservation, and long-term investor trust.

Leverage the SGX Equip Grant

Ensure your leadership team is battle-ready while optimising your capability-building budget by tapping into the 50% co-funding support by SGX and MAS.

Frequently Asked Questions: SGX Equip Grant and Crisis Simulation

  • The Value Unlock Programme is a S$30 million strategic initiative launched by the Monetary Authority of Singapore (MAS) and the Singapore Exchange (SGX). It is designed to help Singapore-listed companies achieve fair market valuation by sharpening shareholder value creation and enhancing investor engagement.

    Under this framework, the SGX Equip Grant provides 50% co-funding support, capped at S$15,000 per listed company, to defray course and training fees for approved capacity-building programmes in corporate strategy, investor relations, media skills, and financial management.

  • This programme equips professionals with hands-on crisis management experience through AI-driven, real-time simulations, strengthening leadership, decision-making, and stakeholder coordination in a safe, controlled setting.

    The module trains executive teams to navigate:

    • Real-time disclosure compliance with SGX RegCo and MAS guidelines during sudden market events.

    • Reputation risk mitigation and perception management to protect market capitalisation.

    • Information vacuum triaging to align messaging seamlessly across Board Directors, C-suite executives, legal counsel, investor relations officers, and external stakeholders.

  • To qualify for the 50% grant reimbursement through our programme, applicants must meet the following criteria:

    1. Company: Must be an actively listed company on the Singapore Exchange (SGX Mainboard or Catalist).

    2. Participant Profile: Board Directors, C-suite executives (CEO, CFO, COO), Investor Relations Officers, or senior corporate communications professionals driving value creation.

    3. Residency Status: Participants must be Singapore Citizens (SCs) or Permanent Residents (PRs) physically based in Singapore.

  • Eligible companies should write in to SGX for the Expression of Interest (EOI) phase on the official SGX portal here: https://www.sgx.com/value-unlock

    After the EOI phase, you can reach out directly to Kyrah & Song Advisory at hello@kyrahandsong.com to curate your corporate crisis simulation session.

  • Every crisis simulation delivered by Kyrah & Song Advisory is entirely bespoke.

    Prior to the simulation, we conduct a confidential diagnostic of your organisation’s specific industry, corporate structure, operational vulnerabilities, and current market positioning.

    Whether your company faces specific supply chain risks, critical cybersecurity exposure, short-seller volatility, or sensitive regulatory challenges unique to your sector, the live injections, media prompts, and simulated regulator queries are engineered to mirror your exact real-world risk landscape.

  • Protecting sensitive corporate information is our highest priority. Before any corporate diagnostic or programme customisation begins, Kyrah & Song Advisory enters into a Non-Disclosure Agreement (NDA) with the participating listed company.

    Furthermore, our facilitators are bound by strict professional confidentiality standards, ensuring that any vulnerability uncovered during the stress-test remains entirely private, serving strictly as a safe, closed-door learning mechanism for your Board and Management teams.