We are an independent agency, specialising in crisis management and integrated communications. We are backed by practitioner-led experiences in strategy, creative ideation, and relentless execution.

Growth and impact enabler

We help our clients to build and protect their reputation, enabling them to create purposeful impact and shape a better future for all.

Today’s world is fast, uncertain and unforgiving

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Business disruption is constant. Trust is fragile. Competing stakeholder demands make reputation harder to build — or easier to lose.

Tomorrow will be even tougher, with AI disruption, climate extremes, rising scrutiny, and higher expectations of purpose.

That’s why we turn uncertainty, credibility gaps, and misalignment into clear strategy, powerful storytelling, and purposeful action — so our clients stay resilient today and relevant tomorrow.

Our best work

No fluff. Just growth unlocked, impact amplified, data driven, results delivered.

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From purpose to practice: Rebuilding culture through internal communications

After key manager departures shook morale and trust, we helped a healthcare company strengthen culture and unify employees around a shared purpose. Through a refreshed brand purpose, an internal communications strategy, a central intranet, curated social content, and energised townhalls, we rebuilt trust, improved alignment, and fostered a stronger sense of belonging across the organisation.

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Brewing demand: Building strategy to power e-commerce growth

When a consumer beverage brand sought to grow e-commerce sales, we partnered them to design a demand generation framework that would turn browsers into loyal buyers. Our work included a clear framework to attract, nurture, and convert online audiences. The result: a scalable roadmap that not only drives e-commerce sales, but also strengthens long-term customer engagement and brand loyalty.

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Reframing conversations: Design as a business advantage, not a non-essential

Amid rising costs and global uncertainty, many businesses sideline design as a “nice-to-have.” We helped our client reframe design as creativity with strategy — a vital compass for innovation, differentiation, and brand equity. Spotlighting design’s role in business decisions, we positioned it as an essential driver of relevance and resilience, not a discretionary expense.

Four young adults standing against a red brick wall, smiling and posing casually. The woman on the far left is wearing a yellow and white striped t-shirt, holding a cigarette. The man next to her is wearing a white t-shirt with a graphic design, smiling with arms crossed. The third person, a man, is in a plain white t-shirt, looking to the side. The woman on the far right is wearing a red sleeveless top and white shorts, touching her forehead with her right hand.

Charting a new course for youth on social sustainability issues

Today many youths face complex social challenges — from AI and jobs to mental wellness and digital equity — but opportunities to act and make an impact are limited. We supported the launch of Gen2050 by National Youth Council, a programme to equip and empower more than 1,000 youths from all backgrounds with skills, mentorship, and funding to turn ideas into action.

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Turning creativity into community impact and meaningful change

Many children in public rental housing face limited opportunities and, for some, parental neglect, leaving them without consistent support. Through strategic publicity, we amplified fundraising efforts, engagement and impact by spotlighting Singapore’s longest Barbie display by 60 local artists and hands-on workshops, while inspiring the next generation to explore their potential.

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In an era of deepfakes, AI avatars, and synthetic content blur the line between reality and fiction, communications professionals face a critical question: who and what can we trust? We bring this issue to the spotlight, featuring co-founders of alternative media and creator network. Our work ensured the conversation reached the right voices and sparking insights in the industry.

Navigating trust in a world of deepfakes: Who can we trust?

Expertise

At our core, we’re problem-solvers. With the right mix of expertise, technology, and creativity, we help you chart the way forward in a noisy, complex world.

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Crisis communications & issues management

Corporate & financial communications

Brand strategy & brand experience

Earned media strategy & media relations

Influencer marketing & partnerships

Employee communications

Creative strategy & direction

Design & content production

Content publishing & partnerships

Sectors

Financial services

Professional services

Technology

Transportation

Healthcare & Wellness

Public sector & non-profit

Retail & consumer goods

Real estate

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We’d love to hear from you.

We’re here to help you create real impact for your business, brand, or big idea.

kyap@kyrahandsong.com +65 9738 6291

99 Duxton Road #02-00, Singapore 08954

Kyrah & Song

UEN: 202529279G